Publications in: Consumer and firm behaviour

Pre-contractual Information in Retail Energy Markets – Experimental Consumer Research – October 2018

Sector:Consumer behaviour and protection
Client:ec-dg-justice-consumers
Published: November, 2018
Document type:Report

The European Commission commissioned LE Europe, Deloitte and Ipsos to study pre-contractual information in retail energy markets. The study used desk research, stakeholder consultations, a consumer survey and a behavioural experiment to understand consumers’ decision-making, attitudes and switching behaviour, and how to improve clarity and comparability in energy prices, consumption and contractual information. The study […]

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Behavioural Study on Consumers’ Engagement in the Circular Economy – October 2018

Sector:Regulators and government
Client:european-commission-consumers-health-food-executive-agency-chafea
Published: October, 2018
Document type:Report

The objective of this study was to provide policy-relevant insights on consumers’ engagement in the circular economy. The study involved several research tasks including a literature review across all EU countries as well as third countries, stakeholder interviews, consumer focus groups in 4 EU countries, an online consumer survey in 12 EU countries and an […]

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Online Market Segmentation – Experimental Consumer Research and Economic Valuation – August 2018

Sector:Consumer behaviour and protection
Client:ec-dg-justice-consumers
Published: September, 2018
Document type:Report

The European Commission commissioned LE Europe, Deloitte and Ipsos to study online personalised pricing and offers and targeted advertising. The study used desk research, stakeholder consultations, mystery shopping, a consumer survey and a behavioural experiment to understand how e-commerce websites use consumers’ personal information, and consumers’ attitudes and behaviour when faced with personalisation online. The […]

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Using Behavioural Science to Drive Behaviour Change in Reducing Risks of STIs – March 2018

Sector:Social care - health interface
Published: March, 2018
Document type:Presentation

Dr Annette Cerulli-Harms spoke at the Public Policy Exchange conference on Student Sexual Health and Well Being on March 8th 2018 about how behavioural economics can be used to change the way we speak about sexual health. Annette explained the relevance of behavioural economics and cognitive biases in the area of public health including sexual […]

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Understanding Consumer Vulnerability in the EU’s Key Markets – February 2016

Sector:Justice and Legal Affairs
Client:understanding-consumer-vulnerability-in-the-eus-key-markets-february-2016
Published: February, 2016
Document type:Report

This study for the European Commission provides a new definition of vulnerable consumers, a new methodology for measuring consumer vulnerability and new insights into the actual patterns of consumer vulnerability. The large scale study employed stakeholder consultations, consumer surveys, focus groups and behavioural experiments across the EU28 plus Iceland and Norway

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Consumer Market Study on the Functioning of Legal and Commercial Guarantees for Consumers in the EU – December 2015

Sector:Regulators and government
Client:european-commission
Published: December, 2015
Document type:Report

This study for the European Commission explores how well markets for Legal and Commercial Guarantees (LCGs) operate for consumers in Europe. The study includes consumer surveys and behavioural experiments to investigate how well consumers understand LCGs. The study provides policy recommendations to remedy any shortcomings detected. In particular, the results of will be used to […]

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Study on the Coverage, Functioning and Consumer Use of Comparison Tools and Third-party Verification Schemes for Such Tools – March 2015

Sector:Regulators and government
Client:european-commission-executive-agengy-for-health-and-consumers-eahc
Published: March, 2015
Document type:Report

The European Commission has published the study on consumers’ use of comparison tools. As part of the study LE Europe completed a behavioural experiment in 15 EU countries that investigated consumer understanding and use comparison tools. The study forms part of the evidence base used by the Commission to develop, together with stakeholders, a series […]

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Study on the Impact of the Energy Label – and Potential Changes to It – on Consumer Understanding and on Purchase Decisions – January 2015

Sector:Energy economics
Client:EC DG Energy
Published: January, 2015
Document type:Report

This behavioural economics study for the European Commission investigates the impact of potential changes to the EU energy label on consumer understanding and purchasing decisions. The pan-European study uses an online and field experiment combined with a consumer survey and focus groups to provide insights on the performance of alternative label designs.

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Study on the Functioning of the Consumer Credit Markets in the European Union – May 2014

Sector:Consumer Finance
Client:EC DG Health and Consumers
Published: May, 2014
Document type:Report

The study assesses the degree to which Consumer Credit Directive (CCD) fulfilled its principal objectives, namely: a) fostering an internal credit market in the EU, with a positive impact, in particular on cross­border competition; and, b) providing a high level of protection of consumers regarding consumer credits. The study focuses on the impact of the […]

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Voluntary Food Labelling Schemes Study

Sector:Regulators and government
Client:EC DG SANCO
Published: January, 2014
Document type:Report

This market study for the European Commission included a pan-European behavioural experiment to test consumer willingness to pay for products associated with voluntary food labelling schemes. The study also included a web sweep of voluntary food labelling scheme in Europe, a consumer survey and assessment of schemes performance with the requirements of the 2010 Commission […]

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